Fashion and Native American Culture

Ayasha is a new brand created by Indigenous Ojibwe Fine Artist and Designer Ayasha Loya. Ayasha Loya is a female, Native American, a veteran who developed her business from her creative strengths and cultural talents as a woman. Her goal is to provide culturally diversified products in a cultural connected creative fashion with the ability to "Empower Cultural Connection" through her designs. Ayasha embraces her Ojibwa roots in which the flower logo represents. An eastern woodlands tribe, Ojibwa is also spelled Ojibwe or Ojibway, also called Chippewa, self-name Anishinaabe, Algonquian-speaking North American Indian tribe who lived in what are now Ontario and Manitoba, Can., and Minnesota and North Dakota, U.S., from Lake Huron westward onto the Plains. Ayasha is from the great lakes state of Michigan. Their name for themselves means “original people.”Ayasha brand name offers a wide range of products to fit everyone's unique sense of design and style in today's modern world with a twist of traditional indigenous roots.


Ayasha Loya Red Road Powwow 2016 Fresno California



Ayasha is not only a businesswoman but a designer as well. Before establishing this world-famous company, she created fine art. She traditionally used painting and drawing to educate the youth and others about the Native American culture. She was resistant to conform to a digital form of art such as design. Until she looked out from the canvas to notice a new generation of people craving to learn more and see more by use of technology. Ayasha found it difficult to teach others in a traditional manner when the world is full of people with a device they are constantly looking at. She researched how to educate the world about her culture and connect with other cultures and by doing so fashion suddenly piqued her interest.

She still creates pieces of art by painting and drawing. Some of her artwork can be seen throughout her designs as well. Ayasha also designs and sews her own regalias along with regalias for others. She enjoys beading, making baskets, and several other things related to her culture. Currently, Ayasha is beading her own gashkibidaagan (known by others as a bandolier bag).

Mom's Medicine Bag I made her for Mother's Day by Ayasha Loya

Ayasha enjoys going to the powwows and ceremonies. She enjoys Michigan and going to her powwows there with her family. Her tribe teaches that ceremonies and powwows strengthen an entire race of people. To be Anishinabe is to be proud, to know who you are, and where you came from.” The Ojibwe have many different traditions, the most well-known being their Pow Wow celebration. Pow Wow is a time for Ayasha and others to get together different aspects of Native American life and art. Ayasha will be attending upcoming powwows and write of them in her blog. Most powwows are welcome to the public. She invites others to attend the powwows so that can also Empower Cultural Connection.

Ayasha Loya and Cousin Riley at the Powwow 2017

Ayasha at the Grand River Powwow with Family - 1Ayasha at the Grand River Powwow with Family - 2

Ayasha's slogan is to Empowering Cultural Connection. This means empowering herself and well as others to connect and support one another in the diversified world we all live in. Connecting and engaging with consumers is a passion for Ayasha. Educating consumers about the products as well as the culture of the designer is a necessity in the fashion industry. It is also important for Ayasha to learn the culture of her consumers by listening and learning about them. Her desires are to tap into the culture of others and gain a deeper connection with people through the connections that she makes while also allowing others to tap into her culture. Empowering Cultural Connection enables a deeper emotional connection. Ayasha encourages consumers to engage in conversations with her through her blog, email, powwows, fashion, and other events. Ayasha wants to provide you with a cultural connection that inspires you to connect with other cultures as well as your own culture. She feels by connecting you to her culture you will gain a better understanding of her brand. 

We are a fashion brand that provides high-quality fashion products to consumers around the world. Ayasha designs sustainable timeless garments that fit into any fashion wardrobe. Our brand produces clothing using different manufacturers from around the world focused on Empowering Cultural Connection throughout the planet. We want to fill your closet with pieces that are timeless, comfortable, chic, and also make a positive impact on Empowering Cultural Connection. We strive to provide you with the latest, freshest fashion garments in the fashion industry. When you choose to wear Ayasha you choose to be the first one to have tried on the piece you purchase. Ayasha designs are carefully curated to provide the latest trends to our customers in a uniquely deep-rooted cultural fashion. To keep our customers in style we post new arrivals daily. 

Ayasha goal is to provide culturally diversified products in a connected creative fashion with the ability to "Empower Cultural Connection" through her designs. Ayasha embraces her Ojibwa roots in which the flower logo represents.  

Ayasha Flower Logo

Our headquarters is located in Michigan where Ayasha designs. The products you order are made one-of-a-kind which enables us to provide quality assurance to our customers. Production for the product begins at the very moment you push the buy button. Production time can take up to a week. After the product has been manufactured and reviewed for reassurance to bring you the highest quality, it is then shipped to you to arrive in one to two weeks. We aim to please you as a consumer by bringing you the newest made products in the fashion industry. We value you as a customer and vow to provide you with the latest trends fresh off the manufacturing line. We appreciate your order and look forward to doing business with you again. Any further questions or concerns you may have, feel free to email us.

Our unique products are ethically produced. We believe that investing in your business means investing in your people. That’s why we only partner with ethical factories that ensure that each of their employees receives a fair wage, and are subject to equitable workplace practices. We are made to order contracting with several manufacturing plants in which are located in the USA, Canada, UK, France, and China where teams work together to manufacture all products Ayasha brand has to offer.

Ayasha is a Native American, female Veteran that believes in helping others. Ayasha donates to varies programs that are Veteran related, Native American, and worldwide organizations that are in need. Ayasha currently donates to the Native Arts and Cultures Foundation (NACF) and Three Fires Ojibwe Culture and Education Society. The Native Arts and Cultures Foundation (NACF) is a Native-led, 501 (c) 3 philanthropic organization dedicated exclusively to the perpetuation of American Indian, Alaska Native and Native Hawaiian arts and cultures nationwide. They also are actively donating to the Empower Veterans Organization which enables 88% of veterans that want to continue their service through disaster relief. Each product that is sold Ayasha donates back to these organizations. We also offer you the opportunity at checkout to donate as well to some of these organizations. 

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